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products of culture
At Narrativ.Design, we deliver breakthroughs over change in perception.
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Minimalism as a style, not a lifestyle
Minimalism has been often perceived as a “lifestyle” which asks you to strip things down to their barest form. It's time to relook at it.

Quynh Nguyen
3 min read


Can you compete with “Changes”?
Everyone is interested in Changes. Everyday executives and leaders keep their eyes on change, consultants build their advice on change,...

Quynh Nguyen
5 min read


How Brands hold hands with Culture
“Brand only exists in the eyes of its believers" That's so simple and delightful how I was introduced to the world of branding. Being a...

Quynh Nguyen
3 min read


Vietnam in the midst of COVID19 - the cultural movement happening in silence
COVID-19 was really a sting in 2020 but some people said, “It still looks quite normal in Vietnam".

Quynh Nguyen
4 min read


We don’t have a story. We just started. Look!
BELIEF - a simple and powerful premise to build your brand resiliently through the RESET. “We don’t have a story. We just started. Look!...

Abhijit Das
3 min read


From fiction to fruition – a new value curve
There is compelling evidence through recorded history of this time-space travel of imagination made manifest. Given the physiological...

Abhijit Das
3 min read


Reset Labels
When we call a thing by a name, it assumes a disposition. That disposition takes it upon itself to explain the way things are, as they...

Abhijit Das
5 min read


Are you in business with culture?
Every product is ‘a-product-of-culture’. Only the degree of awareness and action varies, from business owner to business owner. Consumers...

Abhijit Das
4 min read


Where is the value?
If value is always fleeting, forming and decaying; what is the real question to ask about ‘value’? What is value? How do you measure it?...

Abhijit Das
4 min read
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